Embassy of the Kingdom of the Netherlands in Wellington, New Zealand

Why the Netherlands?

Whether you are looking for investment opportunities, a reliable trade partner or a conducive environment to start up your business: the Netherlands has what it takes. Find out why, how and where to trade with & invest in the Netherlands.

Why invest in the Netherlands?
A strategic location, competitive fiscal climate and strong focus on international on business & innovation are some of the many of the characteristics that make the Netherlands a reliable and profitable destination for investment. The main reasons to invest in the Netherlands

  • Its strategic location in the heart of Europa, with access to many overseas markets.
  • The high-standard logistics and technology infrastructure: the port of Rotterdam and Schiphol Airport are global junctions.
  • A stimulating innovation environment.
  • Competitive tax rates.
  • An international business environment with a considerable amount of multinationals that have established their headquarters in the Netherlands.

Examples of companies that have invested in the Netherlands are Fonterra, Samsung Electronics, Danone, Abbott Laboratories, Tata Consultancy Services, FedEx, Cisco Systems, Nike and Starbucks Corporation.

  • A multilingual, well-educated workforce.
  • High standards of living and a multicultural and international-minded population.

Key sectors
Dutch companies and organizations offer a broad range of products, services and technologies. Dutch expertise varies from agriculture and food to creative industry and life sciences. The government agency Holland Trade offers an overview of the key sectors in the Netherlands.

  • Agriculture & food 
    The Netherlands is one of the world's largest exporters of agricultural and food products, thanks to its innovative agrofood technology. The Dutch agrofood sector is a sustainable source of healthy, safe food that is produced with respect for nature and the environment.
  • Creative Industries
    The Dutch creative industry is currently gaining considerable international acclaim and has particularly strong profiles in interior design, gaming, fashion, and architecture.
  • Chemicals industry
    Holland is one of Europe's leading suppliers of chemical products and services. Important raw materials are available or easy to supply while an extensive transportation network provides access to Europe and beyond.
  • Energy
    The Netherlands has a strong standing in the areas of renewable energy and energy efficiency and a leading position in wind energy at sea, biomass processing and greenhouse farming.
  • High Tech Industries 
    High-tech industries in the Netherlands are among the most innovative in the world, thanks to state-of-the-art facilities and cutting-edge research and development. Dutch technological know-how and products are much sought-after and are exported worldwide.
  • Horticulture
    The Dutch horticultural sector is a global trendsetter supplying markets the world over, as well as being a leading innovator greenhouse technology.
  • Life Sciences  
     With strong links between industry and academia, focused clusters, and strong chains linking research to product and business creation, the Dutch Life Sciences sector competes on a global scale.
  • Logistics
    Holland plays a key role in the global economy. Its success is based on its sophisticated logistical infrastructure, world-class service providers and strategic location at the heart of Europe.
  • Water
    Over the decades, the Netherlands has developed sustainable systems for the production and supply of water and for the collection, treatment and partial reintroduction of "used" water into the system.